The Path to 

Segment-of-One

Marketing

In the digital world, customers express their tastes & preferences through many clues, some of which may be subtle. By effectively responding to these cues, growth marketers can earn the same loyalty that our favorite neighborhood store inspires.

  • Build Customer-Centric Campaigns
  • Integrate Real-Time Actions
  • Understand Predictive Marketing
  • Build Personalized User Experiences

DOWNLOAD THE LATEST EBOOK TO LEARN ABOUT THE PATH TO SEGMENT-OF-ONE MARKETING THROUGH SCALABLE PERSONALIZATION.

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In this eBook, growth marketers will learn:
  • Detecting user intent to find users who are highly likely to buy, or others who are likely to churn.
  • Targeting the right users with relevant content in real-time: personalized promotions and products.
  • Personalizing for each user across all channels of communication: email, display, facebook, push notifications, on-site or in-app.
Take a peek at what you'll find:
About The Author
Mr. Sun
@milkywaysun
Well-known for its work as the center of our solar system and the bringer of all life on Earth, the Sun has 4.6 billion years of experience reaching temperatures up to 15,000,000°C.
 
Learn about common pitfalls marketers make when scaling personalization across channels, and the key types of Triggered campaigns you must be running across multiple channels.

Predictive Marketing Starts with Focusing on the Segment-of-One

The Promise of
Segment-of-One Marketing

  • Responding to User Behavior
  • Surfacing the Right Content
  • Engaging on the Right Channel

We Break Down Segment-of-One Marketing:

Get the eBook Now!

[eBook]

The Digital Marketer's
Challenge

  • Multiple Silos of Data
  • Channel Centric Tools

The Path to Predictive
Segment-of-One Marketing

  • 360-Degree View of Users
  • The Predictive Engine
  • User Intent Predictions
  • Product Recommendations
  • ...and more
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